Atlanta, Ga. – The Drawdown Georgia Business Compact announced the inclusion of Brightmark as the newest member of the initiative to advance statewide decarbonization. Brightmark, a circular innovation company with a mission to Reimagine Waste, joins forces with like-minded industry leaders committed to collaborative climate action in Georgia.
The Drawdown Georgia Business Compact, a state-wide business consortium, aims to achieve net-zero carbon emissions in Georgia by 2050. By collaborating with corporate, government, nonprofit, and academic partners, the Compact leverages the collective impact of the dedicated business community for a just, competitive, and sustainable transition.
“As a native Georgian, I’m thrilled that an organization like Drawdown Georgia exists to bring together companies that are passionate about environmental stewardship,” said Bob Powell, Founder and CEO of Brightmark. “Plastic pollution is a serious issue affecting our communities today, polluting our environment by remaining in landfills for decades or ending up in rivers, lakes, and oceans.”
Brightmark’s Plastics Renewal® technology provides a crucial solution, taking hard-to-recycle plastics and converting them into circular products, diverting plastics otherwise bound for landfills, incinerators, and waterways. The proprietary process can recycle all types of plastics – one through seven – even in a mixed stream.
“Our technology complements the existing mechanical recycling system,” Powell said. “It provides a waste solution that benefits communities with recycling infrastructure challenges by helping them repurpose their waste more sustainably. Additionally, it assists manufacturing industries and businesses in improving their environmental footprint. Our goal is to reduce the need for virgin plastics by recycling existing plastic material for reuse on a large scale.”
Spearheaded by the Ray C. Anderson Center for Sustainable Business, the Compact provides a platform for companies to take individual and collective actions towards the net-zero goal. By actively participating, businesses showcase their dedication to carbon reduction, equity, economic opportunity, and environmental and public health. The Drawdown Georgia Business Compact warmly welcomes Brightmark to this groundbreaking initiative and looks forward to the collective efforts that will accelerate climate action in the state.
